Reports To: Head of Insight, Innovation & Brand Development
Grade: 5
The salary scale for this role is €51,349 - €70,450; with Long Service increments of LSI1: €72,982 & LSI2: €75,511.
New Entrants to the Public Sector commence on the first point of the Scale
Purpose
Bord Bia has a vision that customers around the globe recognise that Irish food and drink is world-class; that it is high quality, distinctive, and made by a diverse range of creative producers from a unique and fortuitous island location.
Our purpose is to bring Ireland’s outstanding food, drink and horticulture to the world, thus enabling growth and sustainability of producers.
In this role, you will develop, deliver and leverage a programme of foresight and insight studies delivering thought leadership in areas of strategic importance for the Irish food, drink and horticulture industry and individual client companies in pursuit of value capture and creation.
What you’ll do
Work with the SI Division, GBD and Sector team colleagues to proactively identify the strategic insights requirement for International markets, including commissioning and delivering primary research and foresight and insight trends studies with external agencies; identifying and leveraging market data sources; collaborating with colleagues to inform and plan insight and trend studies; co-ordinating the research procurement process; project managing the design and delivery of research activities; producing research and study-based reports; and assisting with publicising and disseminating Bord Bia’s insight studies at external events.
Support client companies in the use of foresight, insight and trends studies to deliver their business goals, including fostering relationships with key customers; working with client companies on strategic planning, research, and brand proposition activities; designing and delivering consumer and market insight projects; and developing and facilitating insight activities and workshops.
Support the markets team in activities to bring clients and customers together, including facilitating peer-to-peer key account management, mentoring and wider networking events; fostering relationships with local market trade experts who can act as business accelerators and mentors; supporting market study visits to the region; and co- ordinating the implementation of Bord Bia Marketing Fellowship assignments where relevant.
Act as an ambassador of the Strategic Insight Division, including representing Bord Bia at external fora, making presentations on behalf of the Strategic Insights Division; seeking out speaking opportunities for Bord Bia to present ‘Cultivate’ and other strategically significant programmes and activities; and continuously developing own regional market knowledge and expertise to become a regional market insights expert.
Manage the development and performance of the graduate team member by determining and delegating priorities, structured in a formal development plan, and reviewing / supporting through regular formal PDP and PGP conversations, plus informal feedback and coaching.
Manage assigned budgets in accordance with One Bord Bia procedures.
Adhere to the One Bord Bia Operating Model.
About You
Essential Knowledge, Skills & Capabilities
Knowledge:
3+ years’ experience as an Insights professional, with experience in International Markets.
Foresight and Insight study design & delivery
Qual and quant. Research methodologies
Consumer and customer insight generation
Data analysis and presentation
Degree level qualification in a relevant field of study
Skills & Capabilities:
Agency/supplier Management
Presentation and communication skills
Influencing skills
Desirable Knowledge, Skills & Capabilities
Knowledge:
Design Thinking principles
Food sustainability
Consumer Marketing
Skills & Capabilities:
Cross-cultural experience
Agency experience
Bord Bía is an Equal Opportunities Employer: We want to see a society where everyone is equal. We know our foundation must be an equitable workplace that recognises the dignity and worth of everyone and gives all our employees the freedom and opportunity to fulfil their potential: we want for you to be able to bring your whole self to work, so you can be the best you can be and live your purpose whilst developing your career with us. Our talented and diverse workforce also reflects the diversity of our clients, customers and markets by utilising their range of skills, knowledge and experience. Harnessing the wide range of perspectives this diversity brings, promotes innovation and helps make us more creative and competitive.
Bord Bia is committed to ensuring that all recruitment candidates have complete and equitable access as can reasonably be provided. If you require any support or accommodation as part of the recruitment process, please contact us directly at humanresources@bordbia.ie